Mark J Peterson
Writer and advisor on business, leadership, sales, marketing, and personal growth
I write about the work of building a business—strategy, sales, leadership, marketing, and the personal side of showing up and doing the work. I also advise founders and leaders when an outside perspective helps.
About Mark
Mark J Peterson writes and advises at the intersection of business, sales, leadership, marketing, and personal development—the topics he explores regularly on Substack.As Director of Sales and Marketing at RSS Technology Solutions and owner of RSS Digital Marketing Group, he works closely with business owners and teams on growth, positioning, sales process, and the systems that support both. That day-to-day work grounds his writing: less theory, more of what actually holds up when you are running a business.His Substack covers a wide range—the discipline of leadership, the mechanics of sales, strategic thinking, marketing that serves the business, and the personal habits and mindset that make sustained effort possible. The through-line is practical insight for people building something meaningful, not quick fixes or hype.Mark takes on selective advisory conversations with founders and leaders who want a thoughtful outside perspective—whether that means clarifying direction, working through a stuck decision, or thinking more clearly about what comes next.
Insights
Essays on business, leadership, sales, and growth
Advisory
I work with a limited number of founders and business leaders on strategy, sales, leadership, and growth—not as a packaged program, but as direct, practical counsel when an outside perspective would help.Typical conversations include clarifying direction, improving sales and go-to-market thinking, strengthening leadership and team alignment, and deciding what to prioritize next.If something in my writing resonates and you would like to explore working together, reach out with a brief note about your business and what you are trying to solve.